Iron Sharpeneth Iron

We hope everyone has had a really excellent 2025, and have achieved the goals they set out to for the year, or soon will.

At UNO, we have some incredible things happening, that we want to alert everyone to. While we have flown under the radar, stealthily making dudes and chicks silky smooth, we have been negotiating high-profile deals with our materials suppliers on behalf of advancing the most premium and simple razor to exist, and improve its price.

As a matter of course, we think everyone unanimously understands that most things have become more expensive in the world, due to inflationary pressure among other factors – and shipping has been no exception. However, due to incredible deal-making tactics with our suppliers, some extremely astute budgeting, and our promise of putting the customer first, we are able to announce that UNO cartridges aren't only not going up in price... they're going down, and they're going to have free shipping. The caveat... we need to sell them by the case to make this work, and that's exactly what we are going to do for ya. So, the new minimum is two-dozen (24), and the money saved all around is significant when you consider we previously had a single dozen for $9.99 and then $3.75 flat shipping, bringing the then total to $13.74 for 12 cartridges and now we are doing it for $16.95 for 24 cartridges… shipped free.

Obviously, this is a pretty incredible development, and none of the product has changed. It's still the 100% CNC-machined Aluminum handle, as premium as anything you could possibly buy to shave with, and your exact same premium UNO cartridges... just a cheaper price. At this point there are no other cartridge razor systems (on shelf, online, on anywhere) which can compete. And, they sure as hell can't compete on quality anyway, and never could.

You see, as we have been saying for a long time... shaving is supposed to be a simple thing. Your goal is to remove the hair from your skin; feel good doing it; and feel good afterward. And our cartridge is devoid of the over-engineered multi-blade horseshit that generally drives the production cost of a cartridge up where Gillette has you now, while they (metaphorically, of course) kick you in the nuts, take your wallet, and throw you down a flight of stairs and then kindly ask you when you hit the bottom if you're ready for more.

Our negotiations with our suppliers went very well. Very, very well. Ultimately, they want Gillette to get impaled on our sword as much as we want them to. And now, there's not much they can do. We've painted them in a corner on price and quality, and they're in a spot where they can't roll out something as simple as we have to compete, even if they wanted to, because it would be tantamount to admitting to a multi-generational, multi-blade lie. So, we guess Gillette can keep pushing their new Laãbs? Laäbs? Labia? I don't know, whatever that new razor they have that looks like it's for pussies, at $6.25 for a SINGLE replacement cartridge (based upon their current price for a 4-pack); and UNO will keep fixing them up with a nice pair of Arabian goggles. Price over one eye, and quality handsomely draped over the other.

And what's probably obvious about us both as founders and managers of a direct-to-consumer brand, is that we have rebuffed and foregone the typical disembowelment of VC raises, massive marketing expenses, and additional fluff which dominates the startup sphere and, all-to-often, manifests itself as the many capital bonfires that keep the skies of Silicon Valley and fruity VC wine mixers lit, ideas really poorly-executed, and prices typically higher for consumers - with lower product performance and innovation as more inept hands touch the pie. So, we opted for a slow burn, and a customer-focused experience which is absolutely dynamite. And, we feel like the delivery on that has been throughput. This freedom has further allowed us to develop a future plan for UNO that has the promise to do exactly what we want it to, for the customer, at outstanding prices for what is being offered.

So what to say in these moments of outshining your adversary... I think, well, isn't it... “ladies and gentlemen, we got 'em?” Fellow UNO shavers... we got 'em. And the pricing is going to be locked in for a long, long, loooong time.

So, do you want a cheap injection-molded plastic and silicone, dildo-shaped handle with replacement cartridges priced at $6.25 each for medium-sharp, flimsy, clog-prone cattle grate looking blades on it to run across your face that might last you five to seven mediocre shaves; or premium, long-lasting razor steel on an incredibly-balanced precision handle that's a 100% single material, without moving parts that gunk up and fail as big as Gillette has as a company in telling you the truth about good shaving?

That's what we thought.

Forget about the store shelves. Forget about accepting inferiority in favor of convenience. Now price outshines convenience in spades. There is no other conclusion. Logic is the conclusion. Performance is the conclusion.

Load up. Stock up. Brick up. UNO is here to stay. And to Gillette... protec ya neck.

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The New Handle Is Here